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Tourism Ministry launches ‘National Strategy for Sustainable Tourism and Responsible Traveller’ campaign



Union Tourism Ministry, in partnership with United Environment Program (UNEP) and Responsible Tourism Society of India (RTSOI) organized National Summit on Developing Sustainable & Responsible Tourist Destinations in New Delhi on Saturdau. On the occasion, the Ministry launched the ‘National Strategy for Sustainable Tourism and Responsible Traveller’ campaign.

The Strategy document has identified the strategic pillars for development of sustainable tourism like Promoting Environmental Sustainability, Protecting Biodiversity, Promoting Economic Sustainability, Promoting Socio-Cultural Sustainability, Scheme for Certification of Sustainable Tourism, IEC and Capacity Building and Governance.

Speaking on the occasion, Union Tourism Secretary Arvind Singh said: “Tourism and Environment share a special relationship. Their interaction with each other is a two-way process. On the one hand environmental resources constitute one of the basic ingredients of tourism. The natural and manmade setting forms the tourism products which the tourist enjoys, live in, and relax. On the other hand, the close and direct relationship between visitors, host communities and local environment creates a sensitive situation, whereby tourism can be both very damaging but also very positive for sustainable development.” The COVID-19 pandemic has further forced the tourism sector to shift its focus to resiliency, sustainability and interconnectedness among diverse stakeholders in the sector, he added.

Singh further said, “State tourism policies should recognise sustainability principles and the Sustainable Development Goals in their vision and strategic direction for tourism. With the vision to create a sustainable future for tourism, the Ministry of Tourism has also taken various steps in this direction.”

The Union Secretary also informed that the Tourism Ministry with the objective to provide experience to the tourists launched ‘Swadesh Darshan’ scheme and has till now sanctioned 76 projects. With the learnings of this scheme, we have now revamped the Swadesh Darshan Scheme as Swadesh Darshan 2.0. “The idea of Swadesh Darshan 2.0 is to undertake holistic development with the vision to develop Sustainable and Responsible Tourist Destinations. While formulating the guidelines for SD 2.0 we have kept various elements in mind in order to undertake destination development in a sustainable and responsible manner.Through the Swadesh Darshan 2.0 sustainable and responsible tourism practices will be implemented in various projects and initiatives. The Scheme will encourage adoption of principles of sustainable tourism including environmental, socio-cultural and economic sustainability,” he added.

The Summit was attended by senior officers of different Central Ministries, State Governments/UT Administrations and various Tourism & Hospitality Industry Associations.

A pledge was also administered by Singh to the participants to become responsible travellers and to be advocates of responsible tourism.

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