The Business Bytes
TBB BUREAU
NEW DELHI, JAN 21, 2023
Lalchnd Jewellers, Odisha’s top jewellery chain, has unveiled its brand-new store, Aarouhi, with a grand opening at Lajpat Nagar Central Market in New Delhi.
The grand opening of the Aarouhi showroom was hosted in the presence of Chief Guest Satyananda Mishra, former Chief Information Commissioner of India, and other dignitaries.
“The younger generation clearly prefers light and stylish gold jewellery and there aren’t enough options for them in Delhi, but all that is set to change now,” said Sunjoy Hans, Founder Chairman of Lalchnd Group, on the occasion.
“Most stores in this city are primarily keeping heavy jewellery, but you’ll see that our range here is focused on light and fashionable designs,” he added.
The main mission of Aarouhi will be to offer an unparalleled range of light-weight jewellery in gold, silver and diamonds in Delhi, keeping in mind the preferences of the urban youth. The store will also sell silver utensils and fashion jewellery.
“People in Delhi love to buy jewellery, and the Central Market of Lajpat Nagar is where some of the city’s biggest brands are present,” said Palak Hans Sen, CEO of Lalchnd Jewellers. “We couldn’t possibly be more excited to showcase our unique products in the heart of Delhi. It is a great feeling,” she added.
