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TPCODL strengthens rural customer connect through ‘Gaon Chalo’ initiative



Keeping customer centricity as its core objective, TP Central Odisha Distribution Limited (TPCODL), a joint venture between Tata Power and the Government of Odisha, has been attempting to reach out to all consumers for better service.

Under its ‘Gaon Chalo’ initiative it has successfully organised 688 customer interaction camps in FY21-22to connect with customers in rural parts of its licensed area of operation.

‘Gaon Chalo’ is TPCODL’s customer connect initiative under which company officials visit rural areas and set up customer interaction camps where customers can register their queries and issues related to electricity supply. In these camps, customers can clarify queries related to bill and old dues before making the payment, lodge complaints related to the power supply/electricity bill, paying electricity bills and outstanding dues and clarify queries related to safety in power supply, energy saving etc.

During the financial year, the company has touched upon over 30,000 rural customers and registered 23,951 complaints pertaining to various issues for redressal. It has receivednearly 1900 new connections applications and cross-checked over 1700 meter readings for necessary action. Due to the awareness spread during the campaign a number of rural customers have come forward and adopted digital modes for bill payment, which has made their life easier.

“Gaon Chalo initiative is our way to reduce the gap between the remote consumers and the company. We have realized, service at their doorstep, has been a massive support to many rural consumers, who need to travel a long distance to reach out to the company’s nearest office. We have successfully reached out to many areas this year and aim to strengthen it further in the coming financial year,”said M. Shenbagam, Chief Executive Officer, TP Central Odisha Distribution Limited.

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