The Business Bytes
TBB BUREAU
BHUBANESWAR, DEC 21, 2023
Tata Power-led Odisha discoms hosted an event here to felicitate the winners of the ‘Oh My Beautiful Odisha’ photography contest. This innovative initiative, crafted to celebrate the splendid cultural, natural, and architectural heritage of Odisha, garnered an overwhelming response, attracting over 7,000 entries.
The top 13 winners were rewarded with cash prize worth Rs. 15,000 each and certificates, along with an opportunity to feature in the TP Odisha 2024 Calendar. The winning entries capture the scenic beauty of Odisha and depict the its cultural heritage through the lens of these photographers.
Odisha’s Energy Minister Pratap Keshari Deb graced the felicitation programme as the chief guest. Tata Power President (T&D) Sanjay Banga, TPCODL CEO Arvind Singh, TPWODL CEO Gajanan Kale, TPNODL CEO Bhaskar Sarkar, TPSODL CEO Amit Garg were among the noted dignitaries who also graced the function. This distinguished gathering lauded the winners for their outstanding artistic contributions, effectively capturing the essence and beauty of Odisha.
Speaking at the event, Minister Pratap Keshari Deb said, ‘Tata Power is lighting up countless lives across the state and continuously working towards improving the electricity infrastructure in the state. On the eve of the new year, through the ‘My Beautiful Odisha’ calendar, they have endeavoured to showcase landscapes, culture, and historic sites, which will be a gift for the people of Odisha.” He urged the discom to take more such initiatives to engage with the customers, especially youth, while congratulating the winners for their commendable work.
“Tata Power remains steadfast in its commitment to work towards the growth and development of Odisha, through its electricity distribution services and initiatives across Odisha discoms. We are pleased to receive such an encouraging response from photography enthusiasts across the state. We are proud to be part of an initiative that not only recognizes artistic talent but also contributes to the promotion of Odisha’s culture and tourism,” said Sanjay Banga, while congratulating the winners of ‘Oh My Beautiful Odisha’ photography contest.
“We will keep coming up with more such initiatives to engage with our customers,” he added.
By encouraging participants to contribute to a visual narrative that showcased the unique charm of Odisha, the ‘Oh My Beautiful Odisha’ photography contest also sought to boost the tourism potential of the state.
