Reliable mobile connectivity is helping fishermen stay in touch with families, respond to weather alerts and manage their fishing operations with greater certainty

 

THEBUSINESSBYTES BUREAU

BHUBANESWAR, SEPTEMBER 20, 2026

 For generations, fishing along Odisha’s 480-km coastline has meant living with uncertainty. A boat leaving Paradip may return in four days with a good catch, or spend two weeks at sea travelling towards West Bengal or Andhra Pradesh. Every voyage involves substantial spending on diesel, food and drinking water, while families on shore often have little idea of how the journey is progressing until the boat returns.

Today, connectivity is helping change that equation.

While the sea remains unpredictable, access to mobile connectivity is giving fishermen a vital link to the shore. With the Jio network covering parts of Odisha’s coastline and extending several kilometres into the sea in some areas, fishermen can stay in touch with their families, boat owners and others on shore even when they are away from land.

For Harekrushna Mallik, a fisherman from Paradip who has spent years navigating these waters, the difference is both simple and significant. Being able to call home while at sea means he can hear a familiar voice and know that his family is safe and well.

But the benefits extend beyond staying in touch.

Mallik can now call ahead when his boat begins its return journey, giving his boat owner, family and others on shore time to prepare. He can also receive information about fishing conditions and areas where fish are being found, helping turn some of the uncertainty surrounding each trip into better-informed decisions.

Connectivity can also become crucial when weather conditions change. During periods of adverse weather, timely communication can allow boat owners and others on shore to alert crews about approaching cyclones, depressions or other potentially dangerous conditions, giving fishermen valuable time to respond.

 “Being able to stay connected ensures our safety at sea,” Mallik says.

Better Planning, Greater Certainty on Shore

For Gyana Ranjan Mohanty, who owns two fishing boats in Paradip, connectivity has brought greater visibility to a business in which many decisions have traditionally depended on uncertainty.

Mohanty says reliable mobile connectivity along the coastline is one reason many fishermen choose to use Jio SIMs. Instead of simply waiting for his boats to return, he can receive regular updates from the crew about the catch, including its quantity and quality. At times, the crew even makes video calls from the boat, allowing him to see the catch while the vessel is still at sea.

That information helps him prepare in advance.

When the crew informs him that the boat is heading back, Mohanty can arrange ice, packaging and unloading labour before the vessel reaches shore. Buyers can also be alerted, helping ensure that the catch can be moved quickly and reducing the time it remains exposed to heat.

For Mohanty, connectivity therefore has a direct bearing on the economics of a fishing trip. Diesel, ice and labour are significant expenses, and delays or a poor catch can affect the returns from an entire voyage. Having information while the boat is still at sea helps him plan resources more efficiently and minimise avoidable wastage.

What a Signal at Sea Really Means

The experiences of fishermen like Mallik and boat owners like Mohanty illustrate how connectivity can make a difference in a profession shaped by uncertainty.

Jio’s network cannot change the sea or determine the size of a catch. What it can do is help fishermen stay connected with their families, share information more quickly, respond to changing weather conditions, coordinate operations and make better-informed decisions.

For communities that have lived by the unpredictable rhythm of the tides for generations, that connectivity can mean more than simply having a phone signal.

It can mean a fisherman at sea is never completely out of touch — with his family, his business or the shore he plans to return to.