THEBUSINESSBYTES BUREAU

BENGALURU, APRIL 28, 2026

Herbalife has reaffirmed India's pivotal role in its global growth strategy, with the company's top leadership unveiling a robust roadmap focused on innovation, digital transformation, and deeper market engagement.

The visit by Stephan Gratziani, Chief Executive Officer, and Rob Levy, President, underscores India's emergence as one of Herbalife's most strategically important markets, driven by rising consumer demand for health, wellness, and personalised nutrition.

During their visit, the leadership team engaged extensively with distributors, partners, and the broader Herbalife community, reaffirming the company's commitment to strengthening its grassroots presence while adapting to rapidly evolving consumer preferences.

As part of its expansion strategy, Herbalife introduced a series of new offerings tailored for the Indian market. Among the key launches was the F1 Dates Caramel variant, the latest addition to its popular Formula 1 Nutritional Shake Mix portfolio, specifically crafted to suit local taste preferences.

In a significant digital leap, the company also launched HL Skin AI, an artificial intelligence-powered platform that provides personalised skin analysis and recommendations. Integrated into the MyHL portal, the platform is set to enhance customer engagement while bolstering Herbalife's personal care portfolio under vritilife.

The leadership visit coincided with Herbalife's flagship Extravaganza events in Delhi and Bengaluru, which witnessed the participation of nearly 46,200 independent associates from across the country. The massive turnout highlighted the company's strong distributor network and its continued focus on fostering entrepreneurship and sustainable business growth.

Addressing associates, Herbalife's leadership emphasised innovation, purpose-led growth, and entrepreneurship as the pillars of its future strategy, reinforcing the company's vision of enabling individuals to build scalable and sustainable enterprises.

Beyond business, Herbalife reiterated its commitment to social responsibility. Rob Levy visited the SOS Children's Village in Bengaluru, interacting with children and caregivers and highlighting the company's ongoing efforts to promote nutrition and wellbeing in underserved communities.

Sustainability also featured prominently during the visit, with Herbalife showcasing an innovative recycling kiosk designed for the safe disposal and recycling of used plastic canisters, further strengthening its environmental stewardship initiatives.

"India is a cornerstone of Herbalife's global growth strategy and remains a top strategic priority for us," said Stephan Gratziani. "Our continued investments in innovation, manufacturing, community engagement, and distributor enablement reflect our confidence in the market's immense potential."

Echoing this sentiment, Rob Levy said Herbalife's India strategy is deeply rooted in localisation. "We see significant long-term opportunity in this market and remain committed to building a resilient, future-ready business," he added.