THEBUSINESSBYTES
BUREAU
ROURKELA,
AUGUST 24, 2026
KISNA Diamond &
Gold Jewellery has strengthened its retail footprint in Odisha with the grand
opening of its seventh exclusive showroom at FE2 Arcade Mall, Sector-5 in
Rourkela on Monday. The new outlet marks another significant milestone in the
brand’s expansion strategy and brings KISNA’s contemporary diamond and gold
jewellery collections closer to consumers in one of Odisha’s prominent
commercial centres.
The showroom was
inaugurated by Ghanshyam Dholakia, Founder & Managing Director, Hari
Krishna Group, underscoring the brand’s continued focus on expanding its
presence across high-potential markets.
To mark the launch,
KISNA has rolled out a range of exclusive inaugural offers for customers. The
opening promotion includes up to 100% off on making charges on diamond
jewellery and up to 50 per cent off on making charges on gold jewellery.
Customers can also exchange their old gold and receive 105 per cent value on
the purchase of diamond jewellery, adding further appeal to the festive-season
shopping experience.
Commenting on the
launch, Ghanshyam Dholakia, Founder & Managing Director, Hari Krishna
Group, said, “Rourkela’s evolving retail landscape presents a meaningful
opportunity for KISNA. Our launch here reflects our strategy of expanding into
markets with strong growth potential while offering consumers access to quality
diamond and gold jewellery. At the heart of this journey is our vision of ‘Har
Ghar KISNA, making diamond jewellery accessible across every Indian
household.’”
Parag Shah, CEO,
KISNA Diamond & Gold Jewellery, said the Rourkela launch comes at an
important time as the festive season gets underway. “We are delighted to launch
our exclusive showroom in Rourkela as the festive season begins. With Raksha
Bandhan around the corner, we look forward to offering customers diamond and
gold jewellery that beautifully complements the spirit of gifting and
celebration, featuring contemporary designs and collections curated to resonate
with the preferences of the region,” he said.
The brand’s exclusive
outlet partners, Sushil Kumar Senapati and Shubham Senapati, expressed
confidence in the new venture, highlighting KISNA’s reputation for quality,
craftsmanship and innovation. They said the partnership would help bring
contemporary diamond and gold jewellery to local consumers while building on
the trust associated with the KISNA brand.
With its Rourkela
showroom, KISNA aims to deepen its connection with consumers in Odisha while
advancing its broader vision of making diamond jewellery more accessible across
India. The new store is positioned to serve as a destination for customers
seeking contemporary designs, festive jewellery and gifting options, further
strengthening KISNA’s presence in the region’s growing jewellery market.
