THEBUSINESSBYTES BUREAU

BURLA, SEPTEMBER 17, 2026  

TP Western Odisha Distribution Limited (TPWODL), a joint venture between Tata Power and the Government of Odisha, on Thursday launched its ‘Solar Rath’ here to drive awareness and adoption of rooftop solar under the Centre’s PM Surya Ghar: Muft Bijli Yojana.

The Solar Rath was flagged off by Sambalpur MP Dharmendra Pradhan on the occasion of Lord Vishwakarma Jayanti.

The launch assumes significance as TPWODL has crossed 61,000 rooftop solar installations across its nine-district operational area in Western Odisha. The company has recorded 61,729 installations so far, including 35,829 under the CAPEX model and 25,900 under the Utility-Led Aggregation (ULA) model.

Nuapada has emerged as the leading district in the region with 10,489 rooftop solar installations.

Speaking at the flag-off ceremony, MP Pradhan said, “Rooftop solar is an essential step towards empowering households with clean, self-sustaining energy while contributing to India’s broader renewable energy goals. The Solar Rath will bring information on the PM Surya Ghar: Muft Bijli Yojana closer to people and encourage greater participation at the grassroots level.”

The event was attended by Siddheshwar Baliram Bondar, Collector and District Magistrate, Sambalpur; Mukesh Kumar Bhamoo, Superintendent of Police, Sambalpur; Rehan Khatri, Commissioner, Sambalpur Municipal Corporation; and Parveen Kumar Verma, CEO, TPWODL.

Former Rengali MLA Nauri Nayak, BJP Sambalpur president Ramchandra Meher and BJP Sambalpur vice-president Simanchala Khatei were also present, along with senior TPWODL officials and employees.

Sambalpur Collector Bondar said the mobile awareness initiative would help take information about rooftop solar directly to communities.

 “The Solar Rath will take information on rooftop solar directly into communities, helping consumers understand the support and process available to them. Such outreach can encourage wider adoption of sustainable energy solutions,” he said.

The Solar Rath will travel across TPWODL’s operational geography, covering villages, marketplaces and other prominent public locations to disseminate information about the PM Surya Ghar scheme, including eligibility criteria, subsidies, application procedures and rooftop solar solutions.

As part of the campaign, ‘Solar Sanga’ (Solar Buddy) will accompany the Rath and interact with consumers, explaining the available schemes and guiding them through the rooftop solar adoption process.

The initiative will also be supported by TPWODL’s ‘Solar Didis’, comprising women SHG members and grassroots solar champions who will undertake door-to-door awareness drives and community engagement activities.

CEO Verma said the milestone reflected the increasing adoption of clean energy in the region.

 “Surpassing 61,000 rooftop solar installations reflects the growing adoption of clean energy across Western Odisha. With the Solar Rath, Solar Sanga and Solar Didis, we are taking information and guidance directly to communities and helping consumers make informed choices about rooftop solar,” he said.

TPWODL said the Solar Rath campaign is part of its continued efforts to strengthen grassroots awareness and accelerate rooftop solar adoption across Western Odisha, supporting the region’s transition towards cleaner and more sustainable energy.